A Critical Guide for Designers, Writers, Editors, and Students (3rd Edition, Revised and Expanded).
This is the definitive guide to using typography in visual communication. Covering the essentials of typography, this book explores everything from typefaces and type families to kerning and tracking to grids and layout principles.
Featuring 32 pages of new content, the third edition is revised and refined from cover to cover:
- More fonts: old fonts, new fonts, weird fonts, libre fonts, Google fonts, Adobe fonts, fonts from independent foundries, and fonts and lettering by women and BIPOC designers
- Introductions to diverse writing systems, contributed by expert typographers from around the world
- Demonstrations of basic design principles, such as visual balance, Gestalt grouping, and responsive layout
- Current approaches to typeface design, including
- Variable fonts and optical sizes
- Tips for readability, legibility, and accessibility
- Stunning reproductions from the Letterform Archive